“Marketing, Management and International Business: Contemporary Issues and Research in Selected Countries”
Edited by Professor Gabriel Ogunmokun and Professor Rony Gabbay
This collection of scholarly papers is an ideal answer for teachers, lecturers, and professors faced with finding current research readings for their students in management, marketing and international business that are based on research from various countries. It is also valuable for practising managers who want a closer view of current writing in the area covered in this book. The book contains eighteen chapters. Follow the link below to preview the chapter overviews, and to purchase the book in whatever format suits you – printed or electronic.